Dessert Boxes vs Handmade Sweets: February Sales Shift
• Handmade sweets evoke nostalgia and tradition, reminding us of family and festivals.
• Dessert boxes offer convenience, variety, and a modern aesthetic, perfect for gifting and Instagram-worthy celebrations.
• February sales indicate a blend of both handmade sweets and dessert boxes, with consumers appreciating tradition and innovation.
February sales shift: Dessert boxes vs handmade sweets
February—the month of love, and in India, the month of sweet indulgence! But are we reaching for a box of curated desserts or sticking to our beloved handmade sweets? Let's dive into what February sales tell us about our changing sweet preferences.
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